gomarketcity.com - Winners of "Best Customer Service Category"

The award for Best Customer Service was clinched from major UK competitors Carphone Warehouse and Virgin Mobile. gomarketcity.com passed the stringent judging criteria with flying colours and overwhelmed the judges with its level of customer retention, number of calls handled, average response time, equipment upgrade and customer testimonials.

Gary Pennington, from One2One network connections supplier Hugh Symons, commented: "They are a phenomenon. They are internet people selling phones; not phone people having a go at the internet. As a result they stand out in the industry as talented, professional people you can trust, who do things differently. Customer focus is almost tangible if there's a way to give better service, they'll do it. They try harder and look further ahead, dealing with gomarketcity.com is like dealing with a 100-shop retail chain."

Ian McCall, managing director of gomarketcity.com, comments: "gomarketcity.com has exceeded all our expectations in clinching this important award, particularly in the face of such reputable competition. It reinforces our philosophy to always treat our customers as you would your best friend because the impressions we create with our customers are the reasons they choose to bring their business back to us.

"We are very proud that the company has continued to grow from strength to strength and receiving this accolade has firmly established us as a major player in the mobile phone industry."

Set up in September 1998, gomarketcity.com has seen profits rise dramatically since its inception, recording over 400 percent growth between 1999 and 2000 and a massive 80 percent increase in its 2001 end of year figures, taking sales to £7.6 million and profits approaching £600,000.

The online retailer offers one of the UK's largest ranges of mobile phones, mobile phone accessories, handheld PCs, digital cameras, portable MP3 and minidisc players.

The Mobile News awards, now in their eighth year, are the only independent business awards to recognise the talent and strength of the UK's mobile phone industry.